Alex Morgan
Marketing Specialist
Professional Summary
Results-driven marketing specialist with 6 years of experience developing data-informed campaigns that increase brand awareness, engagement, and conversion.
Work Experience
Marketing Specialist, Brightline Digital 2021– Present
- Planned multi-channel campaigns across email, social, and search that grew qualified leads 35%.
- Cut cost per acquisition 22% by reworking audience targeting and landing-page copy.
Marketing Coordinator, Summit Creative 2018– 2021
- Increased website traffic 28% and generated 250+ marketing-qualified leads per quarter.
Education
B.B.A., Marketing— University of Texas at Austin 2018
Skills
Marketing:Content Strategy, SEO, Email, Paid Social
Tools:HubSpot, Google Analytics, Figma, Notion